Origins
Paper itself came from China (around the 2nd century BCE), and so did the idea of using it for the bathroom. The earliest clear reference is from the scholar Yan Zhitui, who wrote around 589 CE that he was careful not to use paper containing quotations from the sages for toilet purposes — which tells us people were doing exactly that. By the Ming dynasty it was industrial: in 1393 the imperial court's supply bureau produced hundreds of thousands of sheets a year, including thousands of soft, perfumed ones for the emperor's family.
Everyone else made do with whatever was at hand. Romans shared a tersorium — a sponge on a stick soaked in vinegar or salt water — and also used pessoi, smooth ceramic shards. Others through history used corncobs, leaves, moss, hay, wool, snow, sand, mussel shells, or simply water and the left hand. Sailors used a communal rope trailing in the sea. Early American outhouses famously ran on old Sears catalogs and newspapers.
The Modern Product
- 1857 — Joseph Gayetty of New York sold the first commercial toilet paper in the US: flat aloe-treated sheets marketed as a medical product, with his name watermarked on each one.
- 1871/1891 — Seth Wheeler patented perforated paper on a roll (his patent drawings are still cited in the over-vs-under debate; they show over).
- 1890s onward — Scott Paper made rolls mainstream, though discreetly, since the subject was unmentionable in advertising.
- 1930s — Northern Tissue advertised its paper as "splinter-free," which says something about what came before.
- 1942 — Two-ply arrives in Britain.
Paper-dominant: the US, Canada, the UK, most of Northern and Eastern Europe, Australia, New Zealand. Americans use the most per person in the world by a wide margin.
Water-dominant, paper rare or supplementary: most of the Muslim world, where washing with water (istinja) is a religious practice — the Middle East, North Africa, Indonesia, Malaysia. Also India, Pakistan, Bangladesh, Sri Lanka, and Thailand, where the lota jug or the handheld sprayer ("bum gun") is standard. In these places paper, if present, is often used just to dry off.
Mixed: Italy, France, Spain, and Portugal pair paper with a bidet. Japan is a special case — heavy paper use and the electronic washlet, which Toto launched in 1980 and which is now in most Japanese homes.
One practical wrinkle: in Greece, Turkey, Ukraine, much of Latin America, and parts of Southeast Asia, people use paper but throw it in a bin rather than the bowl, because older narrow plumbing clogs easily. Worth knowing before you travel.